Image via CrunchBaseYou started getting "gamed" by airlines in the '80s, when they won your loyalty through points, upgrades and free trips. Now Facebook (Farmville) and Foursquare have inspired businesses to execute a wide variety of gamified strategies. But what makes a good game? And how do you put it all together?Bunchball is one of the top providers of game mechanics capabilities -- servicing clients like NBC, Hearst and Hasbro. If you have a solid tech team, you can probably leverage BunchBall's services through their API and start your brilliant game-based strategy within a month.
On this episode of 10 Minute Strategy, Bunchball founder and Chief Product Officer Rajat Paharia sits down with Shore Communications Principal Peter Propp to discuss the appeal of games and the smart ways that companies can leverage the gamer in all of us for success in the marketplace.
You started getting "gamed" by airlines in the '80s, when they won your loyalty through swtor credits points, upgrades and free trips.
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